How to Create Buzz Around a Launch With Promo Products
Jun 25
So, you're launching a new product or service? Congratulations - what an exciting time for your business! We understand that your next step is to develop your action plan to make this launch overwh...
Continue ReadingCase Study: Hay, Where'd You Get That Tote?
May 27
Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A ...
Continue ReadingCraft the Perfect Trade Show Swag Bag
Dec 21, 2025
Virtual tradeshows are definitely here to stay, and that isn't a bad thing! Not only are virtual tradeshows a lot more cost-effective for the organization hosting them, but they're also cheaper for...
Continue ReadingA Marketer's (Tiny) Guide to Promo at Trade Shows
Dec 7, 2025
Trade show season is quickly approaching, and standing out in the sea of booths can feel like a daunting task. The competition is fierce, and capturing attention amid the hustle and bustle of the e...
Continue ReadingReusable vs. Disposable Items
Nov 23, 2025
Disposable products are a common part of everyday life for most folks - think single-use items like plastic cutlery, paper plates, shopping bags from the grocery store, napkins, the coffee cup from...
Continue ReadingGeneration Z vs. Millennials: What’s the Difference?
Oct 26, 2025
We're all familiar with the stereotypes that characterize the millennial generation- avocado toast, "killing" chain restaurants, and being social media obsessed. But what actually defines a millenn...
Continue Reading16 Ways Color Affects Your Branding and Marketing
Jul 3, 2025
Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...
Continue ReadingFrom Zero to Wow: 6 Uniforms That Every Employee Will Love
Mar 26, 2025
Have you ever worked at a 9 to 5 job where there is a mandatory uniform? But... this required uniform is old, frumpy, and 100 percent unflattering? We've been there too! There are benefits of unif...
Continue ReadingYour Brand Is Your Business - Market It!
Dec 3, 2024
As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...
Continue ReadingCase Study: Thank You for Spooning
Nov 19, 2024
Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers...
Continue ReadingHow Promo Products Can Tell Your Brand's Story
Oct 7, 2024
Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...
Continue ReadingGraphic Design Terms Everyone Should Know
Sep 8, 2024
It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...
Continue ReadingThese Are the Tech-Savvy Promotional Products You Are Looking For
Jul 27, 2024
Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiqu...
Continue Reading6 Products to Include in Every Holiday Gift Basket
Jan 7, 2024
It's always a good idea to get those gifts planned out and ready to go before the holiday chaos begins, and that includes client appreciation gifts. But, what do you get them? Put in extra thought ...
Continue Reading5 Fail-Proof Ideas for Your Business Instagram
Dec 10, 2023
What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it - Instagram. This photo and video sharing social platform have re...
Continue ReadingA Quick Guide to Promotional Bags
Nov 11, 2023
Whether you're at a tradeshow, school, office, or even the grocery store, chances are that you're going to see a promotional bag. Bags are one of the most ubiquitous promotional products - and for ...
Continue ReadingCase Study: This Promotional Product is in the Bag
Jun 9, 2023
Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock desi...
Continue ReadingYour Guide to Drinkware
Nov 5, 2022
Mugs, tumblers, and bottles...oh my! There is an abundance of variety available when it comes to promotional drinkware, which can make it difficult to decide what is the best choice for your brand....
Continue ReadingIt's Party Thyme: 7 Products for Plant Lovers
Jun 29, 2022
In recent years, home gardening has gone from a small hobby to a full-blown trend. Houseplants aren't just beautiful home décor- they're actually good for your health! Owning indoor plants c...
Continue Reading6 Stuffed Animals to Cuddle Your Way to Happiness
Jun 15, 2022
Almost everyone had a favorite stuffed animal growing up. They were a friend that you confided your deepest secrets to, a friend that could keep you company when thunderstorms rolled through the ni...
Continue ReadingWhat’s Up With Unboxing Videos? The Trend You Must Try
Apr 18, 2022
We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to prod...
Continue ReadingBranding 101: What Makes a Brand Powerful
Dec 25, 2021
A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...
Continue ReadingThe Best Apps For Organization
Aug 4, 2021
For many of us, keeping organized and productive seems to be the goal that haunts us throughout the year - especially in an increasingly digital age where social media, a million calendar reminders...
Continue ReadingRelax and Unwind With These 10 Promo Products
Jun 8, 2021
Like that classic Beatles song, sometimes it can feel like your working eight days a week. Maybe you've had back to back meetings or you've had a stressful travel week. Whatever the case, nothing h...
Continue ReadingHow to Put Together an Onboarding Kit
Mar 14, 2021
Employee engagement starts the second a new employee walks in the door, so it's important for companies to make a good impression on their first day! The onboarding process shouldn't just be about ...
Continue Reading6 Fun Products for Keeping Kids Occupied at Home
Jan 30, 2021
Since the coronavirus outbreak has forced many schools and daycares to close, millions of children are experiencing a major disruption in their daily lives. Parents working from home may be struggl...
Continue ReadingTake 5 of These Promotional Products for the Medical Field, and Call Me in the Morning
Dec 18, 2020
It can be tough for people in the medical field to get their names out to new patients. If you own a restaurant, you can have your cool mascot show up at a local sports game and toss out t-shirts. ...
Continue ReadingLead a Healthier Lifestyle With These 6 Promotional Products
Aug 12, 2020
Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, t...
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